1. Keyword and Market Research
A keyword is what people type into Google when they search. I’ll find the most popular keywords in your industry and see where you rank in Google for them. I’ll also look at your competitors and reverse engineer their websites to see what keywords they’re targeting.
2. Technical Optimisation (On Page SEO)
‘On Page SEO‘ is the process of making and keeping your website properly optimised so Google can ‘see’ all your pages and content correctly. SEO won’t work if your website isn’t properly optimised. ‘On page’ SEO can make or break a campaign and I’ll conduct ongoing technical audits of your website and fix all the errors.
3. Local SEO (Geo-targeting)
Local SEO is making sure people in your local geography can find your business easily in Google. It involves geo-targeting your website and making sure your Google My Business listing gets more hits. When a business is properly optimised for a local area, it can bring in valuable ‘buyer’ traffic to the site.
4. Backlinks
Backlinks (clickable hyperlinks from other websites) are seen by Google as an endorsement or a vote for your website. The more ‘votes’ you get from quality websites, the more trust and authority you gain in Google, and the better your rankings are. But sometimes, they can hurt a site. I’ll audit your backlinks, look at your competitors links and make sure you’ve got the right ones for your industry.
5. Content Optimisation
Having the right content on your website and mentioning the right words on the page is becoming more important than ever. I’ll analyse your content versus high ranking competitors in your industry and from this gap analysis, I’ll be able to tell you what content your site needs to rank well.
6. Conversion Rate Optimisation (CRO)
Are you getting traffic but no sales? Why are users not completing a transaction? Why are they clicking the back button? More traffic to your site won’t help if there’s no conversions. I’ll plug any leaky areas on your site with basic CRO principles. If your site has major conversion issues, I’ll be able to point you towards the best CRO’s around.
Are You Ready To Rank On Page 1 of Google? Get A Free SEO, Plan and Quote Today!
I’ve had the privilege to work with some awesome clients
From local businesses to national and international companies, my customers get huge benefits from dedicated SEO, and this is most commonly, their #1 traffic source.
